Ad Listing Policies

About Our Ad Listing Policies
We want all ads on our website to be useful, varied, relevant, and safe for users. We also want to help businesses and instructors who advertise their products, services, training classes, websites, etc. on our site to be able to reach existing and potential customers and audiences. To keep a safe and positive experience for our users, all ads posted on our website must meet our advertisement requirements.
In creating our policies, we also thought about our values and culture as a company, as well as operational, technical, and business considerations. We require that all ads posted on our site comply with all applicable laws, regulations and the policies described below. It’s important that you familiarize yourself with and keep up to date on these requirements, as they can be updated at our discretion.
When we find content that violates our policies, we may block it from appearing on our website, and in cases of repeated or egregious violations, we may stop you from advertising on our website.

Editorial & Technical Requirements
We want to allow users to post ads that are engaging for other users without being annoying or difficult to interact with, so we’ve developed editorial requirements to help keep your ads appealing to users. We’ve also specified technical requirements to help users and advertisers get the most out of the variety of ad formats we offer.
In order to provide a quality user experience, we require that all ads, extensions, and destinations meet high professional and editorial standards. We only allow ads that are clear, professional in appearance, and that lead users to content that is relevant, useful, and easy to navigate and interact with.
Examples of promotions that don’t meet destination requirements include, but are not limited to: a display URL that does not accurately reflect the URL of the landing page, sites or apps that are under construction, parked domains, or are just not working, sites that are not viewable in commonly used browsers, sites that have disabled the browser’s back button, etc.

Prohibited & Restricted Content

 1. Illegal Products or Services
Ads must not contain, facilitate, promote or encourage illegal products, services or activities, including unauthorized access to digital media, streaming devices or downloading of pirated material and may not link to such websites.

2. Professional Advertising, Grammar and Profanity
We value diversity and respect for others, and we strive to avoid offending users, so we don’t allow ads or destinations that display shocking content or promote hatred.
Ads must not contain or promote content that exploits controversial social issues for commercial purposes; shocking content, hatred, sensational, disrespectful or excessively violent content including intolerance, discrimination, or violence.
Ads must not contain profanity, bad grammar and punctuation. All letters, numbers, and symbols must be used properly.
Examples of ads that don’t meet our editorial and professional requirements include, but are not limited to: overly generic ads that contain vague phrases such as “Buy products here”, gimmicky use of words, numbers, letters, punctuation, or symbols such as FREE, f-r-e-e, and F₹€€!!

3. Discriminatory Practices and Personal Attributes
Ads must not contain, encourage, assert or imply (direct or indirect) discrimination against anyone such as race, ethnicity, color, national origin, religion, age, sex, sexual orientation, gender identity, family status, medical or genetic condition (including physical or mental health), financial status, membership in a trade union, criminal record, name, etc.
Examples of inappropriate or offensive content include, but are not limited to: bullying or intimidation of an individual or group, hate group paraphernalia, graphic crime scene or accident images, cruelty to animals, assault, murder, self-harm, extortion or blackmail, sale or trade of endangered species, etc.

 4. Alcohol
Ads must not contain, promote or reference alcohol.
Examples of restricted alcoholic beverages include, but are not limited to: beer, wine, sake, spirits or hard alcohol, Champagne, fortified wine, non-alcoholic beer, non-alcoholic wine, non-alcoholic distilled spirits, etc.

 5. Tobacco Products
Ads must not contain or promote the sale or use of tobacco products or related paraphernalia.
Examples of tobacco products include, but are not limited to: Tobacco, hookah, chew, dip, snus, spit tobacco, smokeless tobacco, electronic cigarettes (e-cigarettes), vapes, vape oil, Nicotine gum, skin patches, lozenges, oral inhaled products, or nasal spray.

6. Drugs, Drug-Related Products, and Pharmacies
Ads must not contain or promote the sale or use of illegal drugs, prescription pharmaceuticals, or recreational drugs.

7. Tobacco and Drug Paraphernalia
Ads must not contain or promote the sale or use of tobacco or drug paraphernalia.
Examples of tobacco and drug paraphernalia include, but are not limited to: items primarily intended or designed for use in ingesting, inhaling, or otherwise introducing marijuana, cocaine, hashish, hashish oil, PCP, methamphetamine, or amphetamines into the human body, such as cigarette rolling paper; a metal, wooden, acrylic, glass, stone, plastic, or ceramic pipe with or without screens, permanent screens, hashish heads, or punctured metal bowl; a water, chamber, electric or air–driven pipe; chillum, bong, ice pipe or chiller;

 8. Personal Health and Supplements
Ads must not contain or promote the sale or use of dietary, weight loss, herbal or other type of health-related products or supplements.

 9. Dating, Adult Products and Services
We don’t allow non-family safe ads in image ads, and other non-text ad formats.
Ads must not contain or promote any type of adult content, products or services.
Examples of restricted adult content, products or services include, but are not limited to: nudity, depictions of people in explicit or suggestive positions, or activities that are overly suggestive or sexually provocative, strip clubs, erotic cinemas, sex toys, adult magazines, sexual enhancement products, matchmaking sites, models in sexualized poses, etc.

10. Third-Party Infringement
Ads must not contain or promote content that infringes upon or violates the rights of any third party, including copyright, trademark, privacy, publicity, or other personal or proprietary rights. You must ensure you are legally authorized to use all content before submitting an ad. To report content that you feel may infringe upon or violate your rights, please contact us.

11. Misleading and False Content
We don’t want our users to feel misled by any ad on our site, so we strive to be clear and honest, and provide the information that users need to make informed decisions.
Ads must not contain or promote deceptive, false, or misleading content, including deceptive claims, offers or business practices, including ads that intend to deceive users by excluding relevant information or giving misleading information about products, services, or businesses.
Examples of misleading and false content include, but are not limited to: omitting or obscuring billing details such as how, what, and when users will be charged; contact information, or physical address where relevant; making offers that aren’t actually available; making misleading or unrealistic claims for financial gain; collecting donations under false pretenses; “phishing” or falsely purporting to be a reputable company in order to get users to part with valuable personal or financial information.
Examples of products or services that enable dishonest behavior: Hacking software or instructions; services designed to artificially inflate ad or website traffic, academic cheating services, etc.

 12. Political Content
Ads must not contain or promote any political content.
Examples of political content include, but are not limited to: promotion of political parties, candidates or political issue advocacy.

 13. Religious Content
Ads must not contain or promote any type of religious content.

 14. Non-Functional Landing Page
Ads must not direct people to non-functional landing pages. This includes landing page content that interferes with a person’s ability to navigate away from the page. When people click on links and other ads, we want to be sure users will not be exploited or deceived. We don’t allow advertisers to promote untrustworthy business practices.
Examples of abuse of the ad network include, but are not limited to: promoting content that contains malware; “cloaking” or using other techniques to hide the true destination that users are directed to; “arbitrage” or promoting destinations for the sole or primary purpose of showing ads; promoting “bridge” or “gateway” destinations that are solely designed to send users elsewhere; advertising with the sole or primary intent of gaining public social network endorsements from the user; “gaming” or manipulating settings in an attempt to circumvent our policy review systems.

 15. Low Quality or Disruptive Content
Ads must not contain content leading to external landing pages that provide an unexpected or disruptive experience.
Examples of low quality and disruptive content include, but are not limited to: misleading ad positioning, such as overly sensationalized headlines, and leading people to landing pages that contain minimal original content and a majority of unrelated or low-quality ad content.

 16. Spyware or Malware
Ads must not contain or promote spyware, malware, or any software that results in an unexpected or deceptive experience, including links to sites containing these products.

 17. Surveillance Equipment
Ads may not contain or promote the sale of spy cams or other hidden surveillance equipment, unless such equipment, products and services are for the sole purpose of  providing home or vehicle protection.

 18. Payday, Cash Advance, and Financial Services
Ads must not contain or promote payday loans, paycheck advances or any other short-term loan intended to cover someone’s expenses until their next payday; credit card applications, insurance services, student loans; loan consolidation, forgiveness, or refinancing; personal or business loans; and must not directly request the input of a person’s financial information, including credit card information.

 19. Multilevel Marketing
Ads must not contain or promote income opportunities, business models offering quick compensation for little investment, including multilevel marketing opportunities.

 20. Real Money Gambling, State Lotteries, and Auctions
Ads must not contain, promote or facilitate online real money gambling, real money games of skill or real money lotteries, including online real money casino, sports books, bingo, or poker, auctions including penny auctions, bidding fee auctions or other similar business models.
Examples of restricted gambling-related content include, but are not limited to: physical casinos; sites where users can bet on poker, bingo, roulette, or sports events; national or private lotteries; sports odds aggregator sites; sites offering bonus codes or promotional offers for gambling sites; online educational materials for casino-based games; sites offering “poker-for-fun” games; non-casino-based cash game sites.

 21. Counterfeit Goods and Documents
Ads must not contain, promote or facilitate the sale or use of counterfeit goods.
Counterfeit goods contain a trademark or logo that is identical to or substantially indistinguishable from the trademark of another. They mimic the brand features of the product in an attempt to pass themselves off as a genuine product of the brand owner.
Ads must not contain or promote the production, sale or use of fake documents, such as counterfeit degrees, passports, driver’s licenses, identification cards, immigration papers, etc.

Note: We reserve the right to delete any ad which we feel does not meet the requirements listed above including any ad that contains items, products, services, training or websites which are not in the best interest of our visitors, even if not described above.

If you have questions about our policies, contact us.

These policies were updated on 6/18/2017.